Mother's Day Sale - 30% OFF Select Combos

Shop Now

Free Shipping on All Orders Over $69 (exceptions apply)

Shop Now
Young woman kneeling on a boat holding a large bass by the mouth and belly; fishing rod and gear visible.

Untamed. Unmatched.

Learn More
Jump to:
Green camo spinning fishing reel labeled HIGHKEY and PROFISHENCY
SOGO camouflage spinning fishing reel with orange accents; metal spool labeled PROFESSIONAL
Colorful spinning fishing reel with WILD CHILD graphic and turquoise, pink and purple accents
Spinning fishing reel with white, black and lime green drip-paint finish; 'DRIP' logo and '6.2:1' gear ratio visible.
Camo-pattern spinning fishing reel with 'RETRO' logo and spool marked 'PROFISHENCY'.
Purple Stream Queen spinning fishing reel with 'STREAM QUEEN' logo and '8LB LINE' on spool.
White and gray spinning fishing reel with SHADOWCAST logo and small P brand mark.
Pink spinning fishing reel labeled 'Blush' with 'PROFISH II' on the spool

Profishiency Combos

Top Selling Combos

Shop All Combos
SOGO Baitcast Combo MH 7' 2PC SOGO Baitcast Combo MH 7' 2PC
Profishiency SOGO Baitcast Combo Starting at Sale Price: $89.99
Highkey Spinning Combo M 6'6 Highkey Spinning Combo M 6'6
Profishiency Highkey Spinning Combo Sale Price: $59.99
Highkey Baitcast Combo MH 7' 2PC Highkey Baitcast Combo MH 7' 2PC
Profishiency Highkey Baitcast Combo Starting at Sale Price: $69.99
Wild Child Pocket Combo Wild Child Pocket Combo
Profishiency Wild Child Pocket Combo Sale Price: $44.99
RETRO Pocket Combo RETRO Pocket Combo
Profishiency RETRO Pocket Combo Sale Price: $44.99
Shadowcast Spinning Combo Shadowcast Spinning Combo
Profishiency Shadowcast Spinning Combo Sale Price: $59.99
Sale
Krazy 3 Spinning rod and reel combo, colorful purple, green and orange with cork handle Krazy 3 Spinning rod and reel combo, colorful purple, green and orange with cork handle
Profishiency KRAZY 3 Spinning Combo Sale Price: $124.30 Regular Price:$146.24
Neon green spinning rod and reel combo with camo handle; lower rod section shown below. Neon green spinning rod and reel combo with camo handle; lower rod section shown below.
Profishiency DRIP Spinning Combo - White/Green Sale Price: $134.99
Americana Spincast Combo Americana Spincast Combo
Profishiency Americana Spincast Combo Sale Price: $67.49
Krazy Kool Spinning Combo Krazy Kool Spinning Combo
Profishiency Krazy Kool Spinning Combo Starting at Sale Price: $89.99
Premium Spinning Pocket Combo Premium Spinning Pocket Combo
Profishiency Premium Spinning Pocket Combo Starting at Sale Price: $69.99
High Vis Orange Micro Spincast Combo High Vis Orange Micro Spincast Combo
Profishiency High Vis Orange Micro Spincast Combo Sale Price: $44.99

Profishiency Reels

Top Selling Reels

Shop All Reels
Sale
Krazy Baitcast baitcasting reel—orange and teal camo finish with cork paddle handles Krazy Baitcast baitcasting reel—orange and teal camo finish with cork paddle handles
Profishiency KRAZY Baitcast Reels Starting at Sale Price: $69.99
Sale
Krazy 3 baitcasting reel with purple handles, teal and gold accents, and graffiti-style patterned side plate. Krazy 3 baitcasting reel with purple handles, teal and gold accents, and graffiti-style patterned side plate.
Profishiency Krazy 3 Series Baitcast Reel Starting at Sale Price: $86.62
Sale
Spinning fishing reel with cork handle and teal-orange-copper finish; spool labeled A13-2K. Spinning fishing reel with cork handle and teal-orange-copper finish; spool labeled A13-2K.
Profishiency A13 KRAZY Spinning Reels Starting at Sale Price: $76.49
Sale
A-13 Krazy 3 Spinning Reels A-13 Krazy 3 Spinning Reels
Profishiency A-13 Krazy 3 Spinning Reels Starting at Sale Price: $94.12
Sale
Colorful teal and orange spinning fishing reel with cork handle. Colorful teal and orange spinning fishing reel with cork handle.
Profishiency A13 KRAZY Spinning Reels - Clam Pack Sale Price: $76.49 Regular Price:$99.66
Sale
A12 3kbg Magnesium Black Gold Thumbnail A12 3kbg Magnesium Black Gold Thumbnail
Profishiency A12 Magnesium Spinning Reel Black Gold Starting at Sale Price: $89.24
Sale
Profishiency Atomic 13 charcoal-blue spinning reel with PROFISHIENCY text and IP logo on spool Profishiency Atomic 13 charcoal-blue spinning reel with PROFISHIENCY text and IP logo on spool
Profishiency A13 Spinning Reels Starting at Sale Price: $55.99
Sale
A13 2kkrzy3 Krazy 3 Spin Reel Thumbnail A13 2kkrzy3 Krazy 3 Spin Reel Thumbnail
Profishiency A-13 Krazy 3 Series - Clam Pack Starting at Sale Price: $94.12
Sale
Magnesium charcoal-silver spinning fishing reel, angled close-up showing handle, spool and bail Magnesium charcoal-silver spinning fishing reel, angled close-up showing handle, spool and bail
Profishiency A12 Magnesium Spinning Reel Charcoal Silver Sale Price: $118.12 Regular Price:$168.74
Sale
Black PROFISHIENCY tiny spinning fishing reel with foam handle and front drag, angled product shot Black PROFISHIENCY tiny spinning fishing reel with foam handle and front drag, angled product shot
Profishiency Tiny Spinning Reel Black - Clam Pack Sale Price: $52.58 Regular Price:$61.86
Sale
PROFISHIENCY KRAZY Americana baitcasting reel, red/white/blue camo, cork P handles - 7.3:1 28 IPT PROFISHIENCY KRAZY Americana baitcasting reel, red/white/blue camo, cork P handles - 7.3:1 28 IPT
Profishiency Americana Baitcast Reels - Clam Pack Starting at Sale Price: $76.49
Black tiny baitcasting reel with ergonomic foam handles, 5.6:1 gear ratio Black tiny baitcasting reel with ergonomic foam handles, 5.6:1 gear ratio
Profishiency Tiny Baitcast Reel Black Clam Pack Sale Price: $67.49
Sale
Profishiency Sniper black spincast fishing reel with dual foam handles Profishiency Sniper black spincast fishing reel with dual foam handles
Profishiency SNIPER Spincast Reels Starting at Sale Price: $69.99
Sale
PROFISHIENCY Sniper silver low-profile baitcasting reel with dual paddle handles PROFISHIENCY Sniper silver low-profile baitcasting reel with dual paddle handles
Profishiency Sniper Spincast Reel Black/Silver - Clam Pack Sale Price: $39.99 Regular Price:$50.61
Sale
PROFISHIENCY silver-and-black micro baitcasting reel with dual paddle handles PROFISHIENCY silver-and-black micro baitcasting reel with dual paddle handles
Profishiency Sniper Economy Micro Spincast Reel Black/Silver Clam Pack Sale Price: $34.99 Regular Price:$44.99
Sale
Anything Possible: Profishiency RETRO baitcasting reel in camo blister pack; text: PROFISHIENCY, RETRO, 7.1:1 GEAR RATIO, 26 IPT Anything Possible: Profishiency RETRO baitcasting reel in camo blister pack; text: PROFISHIENCY, RETRO, 7.1:1 GEAR RATIO, 26 IPT
Profishiency Retro Baitcast Reels - Clam Pack Starting at Sale Price: $67.99
Sale
Profishiency micro spinning reel in blister pack with 'CRAZY LINE TRACK YOUR CAST' label and orange 6lb line. Profishiency micro spinning reel in blister pack with 'CRAZY LINE TRACK YOUR CAST' label and orange 6lb line.
Profishiency PROCRAZY Line Spinning Reel Sale Price: $29.74 Regular Price:$34.99
Sale
PROFISHIENCY low-profile baitcasting reel, black with blue accents and dual foam handle knobs PROFISHIENCY low-profile baitcasting reel, black with blue accents and dual foam handle knobs
Profishiency P4-13 Baitcast Reel Sale Price: $55.99 Regular Price:$79.99
Sale
PROFISHIENCY silver spincast reel with dual black foam paddle handles PROFISHIENCY silver spincast reel with dual black foam paddle handles
Profishiency Micro Sniper Spincast Reel Sale Price: $55.12 Regular Price:$78.74
Sale
Profishiency Sniper silver spincast reel with dual black foam handles and gold accents Profishiency Sniper silver spincast reel with dual black foam handles and gold accents
Profishiency Micro Sniper Spincast Reel - Silver/Gold - Clam Pack Sale Price: $48.99 Regular Price:$69.99
Sale
PROFISHIENCY KRAZY baitcasting reel packaging; Right Retrieve; 7.3:1 GEAR RATIO; 9+1 BEARINGS; 28 IPT
Profishiency KRAZY Baitcast Reel - Clam Pack Sale Price: $69.99 Regular Price:$99.99
Sale
PROFISHIENCY KRAZY3 fishing reel in teal blister pack — 4.3:1, 5+1 BEARINGS, PRE-SPOOLED with 6lb LINE
Profishiency Krazy 3 Spincast Reel - Clam Pack Sale Price: $47.06 Regular Price:$55.36
Sale
Anything Possible — PROFISHIENCY KRAZY Americana 3000 SERIES red spinning reel, 6+1 BEARINGS, 6.2:1 GEAR RATIO
Profishiency Americana Spinning Reels - Clam Pack Sale Price: $62.01 Regular Price:$88.59
Sale
Left-hand spinning fishing reel with magnesium silver body, gold accent trim and foam knob handle Left-hand spinning fishing reel with magnesium silver body, gold accent trim and foam knob handle
Profishiency A12 Series Silver/Gold Magnesium Spinning Reel - Clam Pack Sale Price: $118.12 Regular Price:$168.74
Sale
Profishiency baitcasting reel with cork twin handles, ball bearing system, 4.7:1 gear ratio Profishiency baitcasting reel with cork twin handles, ball bearing system, 4.7:1 gear ratio
Profishiency 2-4-1 Standard & Micro Spincast Reels Sale Price: $38.24 Regular Price:$44.99
Sale
Retro Spinning Reels - Clam Pack Retro Spinning Reels - Clam Pack
Profishiency Retro Spinning Reels - Clam Pack Starting at Sale Price: $56.47

Top Selling Rods

Shop All Rods
Sale
Spinning fishing rod with cork handle, silver reel seat, white blank with colorful camo pattern and a single guide visible. Spinning fishing rod with cork handle, silver reel seat, white blank with colorful camo pattern and a single guide visible.
Profishiency KRAZY Spinning Rods Starting at Sale Price: $69.99
Sale
White baitcasting rod with cork handle and trigger reel seat, colorful patterned lower blank White baitcasting rod with cork handle and trigger reel seat, colorful patterned lower blank
Profishiency KRAZY Casting Rods Starting at Sale Price: $69.99
Sale
Lightweight spinning fishing rod with cork split grip and white shaft with colorful patterned blank; Krzyms670 model Lightweight spinning fishing rod with cork split grip and white shaft with colorful patterned blank; Krzyms670 model
Profishiency KRAZY IM7 Spinning Rods Sale Price: $50.99 Regular Price:$79.99
Sale
Neon yellow Flashspin spinning rod handle with cork grips and black reel seat Neon yellow Flashspin spinning rod handle with cork grips and black reel seat
Profishiency Flash All-Purpose Spinning Rods Sale Price: $50.99 Regular Price:$59.99
Sale
Cork-handled PROFISHIENCY casting rod with lime-green blank and pistol-grip handle Cork-handled PROFISHIENCY casting rod with lime-green blank and pistol-grip handle
Profishiency Flash All-Purpose Casting Rods Sale Price: $50.99 Regular Price:$59.99
Sale
Neon yellow Profishiency ultralight cork-handle casting rod with trigger reel seat, FLASH marking Neon yellow Profishiency ultralight cork-handle casting rod with trigger reel seat, FLASH marking
Profishiency Flash Crappie-Trout-Panfish Spinning Rods Sale Price: $44.99 Regular Price:$49.99
Sale
Krazy Americana Casting Rods Krazy Americana Casting Rods
Profishiency Krazy Americana Casting Rods Starting at Sale Price: $49.97
Sale
Krazy Kool Casting Rods Krazy Kool Casting Rods
Profishiency Krazy Kool Casting Rods Starting at Sale Price: $39.97
Sale
Krazy Kool Spinning Rods Krazy Kool Spinning Rods
Profishiency Krazy Kool Spinning Rods Starting at Sale Price: $39.97
Sale
Krazy Americana Spinning Rods Krazy Americana Spinning Rods
Profishiency Krazy Americana Spinning Rods Starting at Sale Price: $49.00

Top Selling Accessories

Shop All Accessories
SOGO Sling Bag SOGO Sling Bag
Profishiency SOGO Sling Bag Sale Price: $55.00
SOGO Tackle Bag SOGO Tackle Bag
Profishiency SOGO Tackle Bag Sale Price: $65.00
Camo Profishiency Retro tackle bag with RETRO text and repeating P logo, orange zippers Camo Profishiency Retro tackle bag with RETRO text and repeating P logo, orange zippers
Profishiency Retro Green Tackle Bag Sale Price: $60.89
PROFISHIENCY camo sling bag with 'RETRO' front pocket and repeated 'P' tab logos. PROFISHIENCY camo sling bag with 'RETRO' front pocket and repeated 'P' tab logos.
Profishiency Retro Sling Bag Sale Price: $56.24
PROFISHIENCY sling bag with front zip pocket and repeated P logo patches PROFISHIENCY sling bag with front zip pocket and repeated P logo patches
Profishiency Alpha Pup Sling Bag Sale Price: $55.00
Gray Profishiency tackle bag, front panel showing 'PROFISHIENCY' logo and small 'P' zipper pulls Gray Profishiency tackle bag, front panel showing 'PROFISHIENCY' logo and small 'P' zipper pulls
Profishiency Alpha Pup Tackle Bag Sale Price: $65.00
Wild Child Sling Bag Wild Child Sling Bag
Profishiency Wild Child Sling Bag Sale Price: $55.00
Wild Child Tackle Bag Wild Child Tackle Bag
Profishiency Wild Child Tackle Bag Sale Price: $65.00
Profishiency sling backpack, white/teal with multicolor front, 'KRAZY' graphic and repeated 'P' logo webbing. Profishiency sling backpack, white/teal with multicolor front, 'KRAZY' graphic and repeated 'P' logo webbing.
Profishiency Krazy Sling Bag Sale Price: $56.24
Colorful insulated tackle bag with KRAZY logo and repeating P logo squares, teal zippers, top handle and shoulder strap Colorful insulated tackle bag with KRAZY logo and repeating P logo squares, teal zippers, top handle and shoulder strap
Profishiency Krazy Tackle Bag Sale Price: $75.93
Red, white and blue KRAZY Americana small duffel bag with P logo strap and multiple zip pockets Red, white and blue KRAZY Americana small duffel bag with P logo strap and multiple zip pockets
Profishiency Krazy Americana Tackle Bag with two 3600 Boxes Sale Price: $67.49
Sale
PROFISHIENCY backpack with red-white-blue KRAZY Americana front pocket and repeated P logos, adjustable sling strap. PROFISHIENCY backpack with red-white-blue KRAZY Americana front pocket and repeated P logos, adjustable sling strap.
Profishiency Americana Sling Bag Sale Price: $39.37 Regular Price:$56.24
Sale
PROFISHIENCY find the Pro in you FISHING GRIPS MAXIMUM COMFORT GRIP TAPE DESIGNED TO FIT ANY FISHING ROD HANDLE HOW TO PROFISHIENCY find the Pro in you FISHING GRIPS MAXIMUM COMFORT GRIP TAPE DESIGNED TO FIT ANY FISHING ROD HANDLE HOW TO
Profishiency ProFISHiency Fishing Grips High Viz Orange Grip Tape Sale Price: $10.49 Regular Price:$14.99
DMF branded fishing bait bundle packaging showing two bait pods (red and white) DMF branded fishing bait bundle packaging showing two bait pods (red and white)
Profishiency DMF Bundle Pack with 1" Bobbers/Hooks and Sinkers Sale Price: $7.99